Course Description

The IM Dojo
Online Business Training Center
Course curriculum
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1
Welcome
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About This Course
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2
Module 1 - What Is Content Marketing And How To Get Started With It
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1. Intro to Content Marketing
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2. Types of Content
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3. Benefits of Content Marketing
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4. Finding Hot Topics That Get Engagement
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5. How to Use the Ubersuggest Tool
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6. Homework and Wrap-Up
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3
Module 2 - Content Creation Bootcamp
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1. Creating a Piece of Content
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2. Adding a Post to Your Blog
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3. Creating an Image and Adding It to the Post
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4. Using the Social Warfare Plugin
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5. More Ways to Use Your Content
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6. Content for Social Media + Making Graphics
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7. Making Graphics Part 2
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4
Module 3 - Using Private Label Rights Content For Content Marketing
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1. Intro to PLR and Where to Get It
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2. Organizing and Evaluating Your PLR
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3. Deciding What to Do With Your PLR
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4. Creating a Lead Magnet from PLR
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5. Using PLR for Social Media
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6. Making a Blog Post from PLR
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7. Module 3 Wrap-Up
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5
Module 4 - Creating a Content Marketing Campaign
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1. Planning a Campaign
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2. Videos and Graphics for Your Campaign
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3. Social Media Posting
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4. Day 4 Wrap-Up
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6
Module 5 - How To Outsource Your Content Marketing
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1. Where to Find Freelancers
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2. What to Tell Your Freelancers When Ordering Work
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3. How to Get Images Made
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4. Content Marketing Outsourcing Strategy
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5. Course Wrap-up
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7
Resources
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Recommended for You
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Content Marketing Mastery Resources
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